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  1. #1
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    Product Pages Design

    Several factors determine the overall success of an eCommerce website including product quality, brand recognition, shipping costs, return policies, trustworthiness, and customer service. However, thoughtful user experience design is also key to providing customers with a satisfying, friction-free experience. It will not only convert potential clicks into actual eCommerce transactions but make customers come back time and again.


    Homepage Design
    The home page is one of the most important parts of your ecommerce website design because it serves as the customer’s first impression of your business. Your home page must introduce your business and serve to build trust immediately. It must also catch visitor interest and encourage customers to stick around and see what you have to offer. Compelling, efficient design is what makes some of the best website homepages.


    2. Category Pages Design


    Customers are likely to spend a great deal of their time on your website browsing your category pages, in which they can compare similar products and look for the items they need. Your category pages need to be visually appealing and easy to navigate, in order to make the customer’s shopping journey as easy as possible.


    3. Product Pages Design


    The quality of your product pages can make or break a customer’s decision to buy from you. You need to include all pertinent information about each product, but it’s up to the page design as to how well customers can explore and understand that information. Your ecommerce website design should also never detract from the display of your product images (such as through poor color contrast or an overly-busy background). Product pages also need to work flawlessly on a technical level, so this is a great place for speed enhancements like Google AMP.


    4. View Cart Page Design


    The customer’s View Cart page is where they can inspect the list of items that currently reside in their shopping cart. They must be able to change quantities, remove items, and view their order total. Real-time shipping and tax calculations prevent the customer from being surprised with a higher total during checkout and abandoning their cart. The View Cart page must be designed to run quickly and present all information clearly.


    5. Checkout Page Design


    Checkout can be another turning point where it’s possible to lose a conversion at the last moment. Load speeds must be seamless and customers should be able to check out with as little effort as possible. The layout must be easy to understand, and all required fields must be obvious, as should all checkboxes and descriptions (such as “Shipping address same as billing”). If the customer does make a mistake and tries to proceed without completing the needed fields, the checkout should not delete what information they did enter and force them to start over. In short, your checkout must be designed from front to back for speed and ease of use.


    6. My Account Page Design


    The My Account page is where customers will be able to view their own records, including past and current orders, reward points, store credit, and more. Customers who visit their My Account page are often looking for information that will affect an immediate purchase. For example, a customer may want to view a previous order so they can reorder the same item or items without needing to browse product pages. They might also want to check their store credit or reward point balances to decide whether or not to buy a specific product. Great ecommerce website design provides the customer with a fast, easy way to access this information on their My Account page and has a positive influence on their purchasing.


    Once a customer arrives at your ecommerce website, you want them to convert: to take your desired action. The most common type of conversion in eCommerce is making a purchase, but this can be other actions too, like signing up for your newsletter, creating an account, or something else. Your ecommerce website design needs to encourage the customer to complete the process that leads to a conversion. This is accomplished in two main parts: smooth functionality and strong visual design.


    Ecommerce website design is important for both of these goals. A skilled ecommerce website service can create a website that looks fantastic and helps lead customers through the buying process from beginning to end, by placing design elements like Call to Action buttons in the ideal places on the page. The designer can also ensure SEO-friendliness by optimizing each page’s graphics and code structure for speed, building the page layouts to be responsive to mobile devices (meaning the page adapts automatically to every screen from smartphone to desktop), and implementing further improvements like Google AMP which increases page load speed on mobile. A great ecommerce website provider solves the problem of appealing to customers and search robots at the same time.


    With solid experience and capabilities in ecommerce development, CO-WELL Asia is ready to take on challenges and be the drive behind your enterprise’s success.

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  3. #2
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    If we talk about the graphics for example site, then you need to think about creating a good and attractive favicon that will help all visitors to remember your site. To create favicon you can use a convenient tool. Just put any PNG file into the tool and convert to an ICO file. That's all! Your new favicon is ready!

 

 

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